The final month of 2021 brought new capabilities for data governance, expanded insights for Snowflake Data Marketplace providers, and several new providers added to the Marketplace. For the full list, see the Release Notes.
More options for customizing object tags
To ensure consistency with object tagging (currently in public preview), tag administrators can now specify the tag string values that are used on supported objects. For example, administrators can specify a finite list of departments for a cost center tag key. In addition, tags can now be applied to streams, tasks, shares, and integrations. There is also a new function that allows you to find all tags set on a table or view column. Learn more.
Increased visibility into listing performance for Marketplace providers
Data Marketplace providers can now view discovery and usage metrics—including listing views, consumer requests, and queries executed from within Provider Studio. Learn more.
Snowflake Data Marketplace
Snowflake customers can tap into Snowflake Data Marketplace to discover and access helpful third-party data and services from more than 200 providers (as of October 1, 2021) as well as market their own products across the Snowflake Data Cloud. Visit Snowflake Data Marketplace.
Recently Added Snowflake Data Marketplace Providers
ETF Global (EFTG) is a leading independent provider of data, research, investment decision support applications, proprietary risk analytics, and educational offerings for Exchange-Traded Products. ETFG data is primarily sourced directly from fund sponsors, custodians, distributors, and administrators. Learn more.
Sonarverse is a web3 data and analytics provider delivering crypto insights through tailored product offerings for institutions, retail, and dApps. Today’s new data frontier has spawned data sets that can be used to build a wide variety of applications, obtain insightful analytics, discover actionable business intelligence, and more. To make querying this data easier, Sonarverse provides a near real-time Ethereum database available to the public on Snowflake. Learn more.
Arabesque S-Ray is a global financial technology firm that focuses on data solutions by combining big data and environmental, social, and governance (ESG) metrics to assess the performance and sustainability of companies worldwide. It provides increased transparency into a company’s long- and short-term risks and provides opportunities by analyzing its corporate DNA through a range of sustainability lenses. Learn more.
Tamoco provides visitation data for 2.7 million points of interest (POI) across all major metropolitan areas in the United States. Its high-quality data sets help brands, retailers, and organizations understand how consumers move in the real world, which POIs they spend time in, and what journeys they take in their day-to-day lives. Learn more.
Healthcare and Life Sciences
ABCloudZ offers comprehensive data management services; the creation of highly successful web and mobile systems; and database development, migration, and maintenance for its customers. This includes providing additional exposure to Human Aging Genomic Resources (HAGR) data sets in order to facilitate scientific research. The HAGR is a collection of databases and tools designed to help researchers study the genetics of human aging using modern approaches, such as functional genomics, network analyses, systems biology, and evolutionary analyses. Learn more.
InMarket has spent over a decade building the industry’s leading customer intelligence and activation platform that delivers real-time experiences both customers and brands love. It enables today’s leading brands to learn, build, and measure omnichannel marketing programs throughout the customer journey–from the impression, to visit, all the way to purchase. Using advanced data science and machine learning capabilities, InMarket combines unique first-party consumer data with up to 1,000 trusted third-party attributes to guarantee scale and targeting across multidimensional campaigns. The InMarket platform provides a 360° degree view of customers and how they make decisions—the kind of intelligence that thriving brands need to leverage for growth in a rapidly changing world. Learn more.
Goldfish Ads leverages geospatial algorithms to constantly hot-spot base data sets into high-density clusters in order to graph out the most relevant geographies. The result is a real-time predictive feed of when and where cohorts of people are congregating, broken out by assorted interests, demographics, propensities, activities, and more. The company’s approach is changing the way data is compiled and used in a privacy-first world. Without ever touching any PII or using any cookies in any way, the Goldfish Ads algorithm clusters audiences into cohorts in ways not previously possible. This provides a complete data set for entertainment and interest-based audience cohorts. Learn more.
Beyond Identity is fundamentally changing the way the world logs in—eliminating passwords and all phishable factors to provide the most secure and frictionless authentication on the planet. Its revolutionary, zero-trust approach cryptographically binds a user’s identity to their device and continuously analyzes risk signals during authentication requests. Companies can implement custom, risk-based controls that were never possible before—enabling them to secure access to applications and critical data, stop ransomware and account takeover attacks, meet compliance requirements, and dramatically improve the user experience and conversion rates. Learn more.
Global Wireless Solutions
Global Wireless Solutions provides data for consumer research, wireless network analysis, and testing.
Its proprietary OneMeasure Consumer Panel (OMCP) offers continuous monitoring, collection, and reporting of mobile consumer behavior for hundreds of thousands of apps. The actively curated opt-in panel is composed of tens of thousands of adult mobile users and its composition demographically reflects the U.S. population. OMCP provides critical insights into smartphone engagement—from understanding customer expectations to measuring app usage and network performance. Learn more.
Scanbuy Data collects individual consumer shopping data (primarily consumer packaged goods, or CPG) as well as demographic, identity, and location data. The company’s data taxonomy has 6,000 CPG brands and 300 CPG categories (audiences) that are available for a wide variety of use cases by marketers, data scientists, and others needing high-quality, first-party data about U.S.-based consumer shopping purchases and interests. Learn more.
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