Director of Industry Marketing, Snowflake Computing
Melanie Marks has been involved with data analytics, business intelligence and cloud computing for over 20 years.Her marketing experience comes from industry leaders including Informatica, Business Objects / SAP and Tibco Jaspersoft where she held roles in partner marketing, demand generation and corporate communications. She currently leads Industry Marketing at Snowflake Computing where she is focused on vertical marketing for key industries including Financial Services.
Nov 30, 20181 min read
Data Analytics at the Heart of Retail Transformation
A 2018 joint study by Retail Info Systems and Gartner found that retail leaders (those…